Tuesday, October 14, 2014

[RED DEMOCRATICA] Is Snapchat's API to blame for hacked photos?

 

Hacked photos spark questions about Snapchat's API | Distribution's importance in brand content | McDonald's invites social dialogue about its ingredients
Created for eleccion@yahoogroups.com |  Web Version
 

October 14, 2014
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The Big StorySponsored By
Hacked photos spark questions about Snapchat's API
Snapchat might have avoided the hacking and dissemination of tens of thousands of private snaps last week if it provided an open application programming interface and allowed third-party applications, developers say. Its unofficial API "is an open secret widely circulated on the web. That means Snapchat is reliant on other companies like Apple and Google to ultimately police which apps are safe and available," Ben Popper writes. The Verge (10/13)
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Facebook Engagement Benchmark Report
Can you imagine a world without Facebook? Neither can your customers! In this Facebook Engagement Benchmark report you'll discover findings from over 2 million posts to give you today's most complete performance of Facebook messaging performance. Download now to compare your success metrics with companies most like yours!

Connecting Collaborating
Distribution's importance in brand content
No matter how good the creative, content needs the right distribution to engage and catch on with audiences, Tim Peterson writes. Companies can start with a brand's existing online audiences or partner with a distributor from the get-go, Peterson writes. Advertising Age (free access for SmartBrief readers) (10/13)
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The ABCs of Financial Management
Do you know your hypercritical numbers? Do you understand which figures and accounting principles are most important for the stability of your business? While your company may still be too small for you to hire a full-time CFO, knowing your numbers is a necessary evil that comes with owning your own business. Learn to identify the critical three to five numbers that will determine the success or failure of your business.

Marketer MomentsSponsored By
McDonald's invites social dialogue about its ingredients
McDonald's has launched a social media campaign to reach millennials and answer their questions about the chain's food, including controversy around pink slime. Users can submit questions as part of the "Our Food. Your Questions" campaign, and McDonald's will respond with videos explaining the processes featuring former "MythBusters" host Grant Imahara. USA Today (10/13), Chicago Tribune (tiered subscription model)/Bloomberg (10/13)
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Top Five Ways Marketing Teams Benefit from Box
Learn why over 225,000 companies rely on Box to manage campaigns with ease, streamline workflow, and collaborate from anywhere, on any device at any time. Box allows marketers to manage campaigns and marketing materials with version control and commenting in a single space without shared drives, flash drives or email attachments. Download the free white paper today!

Platform NewsSponsored By
Social networks fight for dominance in Asia
Social media is thriving in Asia, despite the many cultural, political and economic differences that mark the region, Thomas Crampton writes. That has sparked a "Great Game-style fight" for dominance as platforms seek to establish themselves, Crampton writes. YaleGlobal Online (10/13)
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Securing Cardholder Data While Reducing the Costs of Compliance
Did you know that data breaches occur each year at businesses like yours? Are you doing all you can to protect your bottom line and business reputation? To find out more click here.

Measurement MattersSponsored By
ThinkUp offers Twitter analytics without the charts
ThinkUp offers subscribers e-mailed insights about their social media activities, but without the charts and metrics favored by other analytics services. Instead, users get insights presented in plain English, with tailored tips based on their own social media feeds. TechRepublic (10/10)
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Opinion: Strategy is key to making sense of social data
The most important thing companies can do to gain social insights is to have a strategy for handling incoming data, Medallia's Michelle de Haaff says. "Making decisions about social data on an ad-hoc basis -- or in isolation from other types of feedback -- can lead to miscalculations," de Haaff says. SmartBrief/SmartBlog on Social Media (10/14)
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The ROI of Privacy with TRUSTe Solutions
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Social Shareable
Publisher aims to help you learn Dothraki
Random House is launching a mobile application, Dothraki Companion, to help people become fluent in the language spoken by the horse-riding nomads in HBO's "Game of Thrones." The Guardian (London) (10/14)
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Who's Hiring?
Position TitleCompany NameLocation
Assistant/ Associate Professor - Social MediaSyracuse UniversitySyracuse, NY
Click here to view more job listings.
 
SmartQuote
If Snapchat went the way of Facebook, Twitter, and hell, even Yo!, all third-party apps would have their own authentication tokens, and if an app was caught doing something malicious, they could revoke the tokens and that application would be dead."
-- Developer Alex Forbes-Reed, as quoted by The Verge
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 Andy Sernovitz, Editor at Large
Andy Sernovitz is the New York Times best-selling author of "Word of Mouth Marketing: How Smart Companies Get People Talking" and the blog "Damn, I Wish I'd Thought of That!" He runs WordofMouth.org, where marketers and entrepreneurs learn to be great at word of mouth marketing, and SocialMedia.org, the community for social media leaders at the world's greatest brands.
 
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Red Democratica 10 years "On line" (1998-2008)!
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Ahora en FACEBOOK : Red Democratica

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Celebrando 10 anos "On Line"..2009

Keep the candle burning

I have a dream
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