Yale should return artifacts from Machu Picchu to Peru. Entrevista en Yale a Eliane Karp Toledo


Tuesday, March 3, 2015

[RED DEMOCRATICA] Zuckerberg disses Google's "fringe" connectivity plans


Google+ to be supplanted by Photos and Streams | How to appoint a great social media manager | How The Young Turks builds buzz on Facebook
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March 3, 2015
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The Big Story
Google+ to be supplanted by Photos and Streams
Google's Bradley Horowitz has taken charge of Google+, which is being rebranded as tools called Photos and Streams. The shift is an admission that Google+ failed at supplanting Facebook, but it succeeded in providing Google with a single Web identity around which to corral its users' photos, searches, and other online activities, David Pierce writes. Mashable (3/2), Quartz (3/3), Wired.com (3/2)
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The Key To Positive Cash Flow
Every business is cyclical with cash flow ups and downs. The key is to find a way to keep the cash coming in as predictably as possible. Seem impossible? Well it's not. There are systems and processes that make it easier to collect the cash you've earned so your small business can grow. Learn how these small-business owners set up their businesses for success.

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How to appoint a great social media manager
Social media is too important to be left to interns, Deborah Mitchell writes. Instead, try to find an experienced insider who can take charge. "[C]hoose someone from your business who knows your brand's message and is willing and able to engage online with clients or future customers," Mitchell writes. Entrepreneur online (3/2)
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Building Workplace Trust 2015
Interaction Associates' 6th annual research study tracking trust on the job, Building Workplace Trust, is out, and more than half of employees surveyed give their organizations low marks for trust and leadership. Yet this year's findings again point to how high trust leads to better outcomes and financial results — and even boosts innovation.

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How The Young Turks builds buzz on Facebook
YouTube news network The Young Turks is turning to Facebook as a platform for hosting shows. After launching a Facebook-optimized show last month, the network now receives an average of 181,750 views per episode via the social network. Adweek (3/2)
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Combating Identity Theft in a Mobile, Social World
Mobile connectivity threats extend from consumers to the business environment. But who is really responsible for securing sensitive information? Smart business leaders are becoming proactive on the matter. Learn how to get protected in this white paper. Download the white paper now.

Platform NewsSponsored By
Zuckerberg disses Google's "fringe" connectivity plans
Google's Web-enabled drone aircraft and blimps are fun to talk about, but it'll be conventional telecommunications carriers that get the world connected, Facebook CEO Mark Zuckerberg says. Such experiments are "at the fringe of the real work that's going on. Ninety percent of the people in the world already live within range of the network," Zuckerberg said at the Mobile World Congress. Re/code (3/2), CNET (3/2)
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Twitter allows third-party sites to embed its videos
Publishers can embed Twitter videos on their sites using the company's embedded video market generator. The feature will make Twitter more competitive with YouTube and Facebook, Todd Wasserman writes. Mashable (3/2)
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The IDC Market Spotlight on Network Automation and Agility
The arrival of virtualization, cloud computing, and mobility has strained data center networks—and IT staff—like never before. This Market Spotlight explains how data center network fabrics provide a foundation for automated provisioning, configuration, and management of network-based services in a new era of IT agility. Download now.

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Whatever color it was, #TheDress was a big hit
Tumblr says the post that started the debate over a blue-and-black -- or possibly white-and-gold -- dress has 73 million page views and has sparked 31 separate BuzzFeed articles. SocialTimes.com (3/2)
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The ROI of Privacy with TRUSTe Solutions
Investment in a Data Privacy Management Platform can deliver significant, positive financial returns for corporate bottom lines. The "Total Economic Impact (TEI) of TRUSTe" Study explains how Forrester Analysts calculated a 151% ROI for TRUSTe customers. Download the study now.

Social Shareable
Weasel hitches ride on woodpecker
A photographer in London captured an image of a baby weasel on the back of a flying woodpecker. The weasel apparently was trying to eat the woodpecker, which landed, ditched its passenger, and flew away. BuzzFeed (3/2)
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On Facebook, it's your friends, your colleagues and the people you work with who are talking about the video. That's what helps build the buzz."
-- The Young Turks host Cenk Uygur, as quoted by Adweek
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 Andy Sernovitz, Editor at Large
Andy Sernovitz is the New York Times best-selling author of "Word of Mouth Marketing: How Smart Companies Get People Talking" and the blog "Damn, I Wish I'd Thought of That!" He runs WordofMouth.org, where marketers and entrepreneurs learn to be great at word of mouth marketing, and SocialMedia.org, the community for social media leaders at the world's greatest brands.
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