Thursday, December 4, 2014

[RED DEMOCRATICA] A guide to tracking social campaigns with Google Analytics


Facebook readies enterprise-driven work platform, sources say | How to enhance Pinterest campaigns | Solar City launches custom social app
Created for |  Web Version
December 4, 2014
CONNECT WITH SMARTBRIEF LinkedInFacebookTwitterGoogle+SmartBlogs
SmartBrief on Social Business

The Big Story
Facebook readies enterprise-driven work platform, sources say
Sources say Facebook at Work will debut next year as a means for users to collaborate and communicate with professional contacts and colleagues. It reportedly will incorporate employee news feeds and privacy options for personal profiles. IT PRO (London) (12/1)
Share: LinkedInTwitterFacebookGoogle+Email
Is Pricing Low Your Strategy to Success? Think again.
Pricing is the heart of a business. It affects everything you do and is affected by everything you do. Economists talk of supply and demand as key factors behind pricing—successful entrepreneurs manipulate demand by making their products more desirable. These six steps will help you determine the right price for your product or service, read the article and learn how to get pricing right.

Connecting CollaboratingSponsored By
How to enhance Pinterest campaigns
Several tactics can greatly enhance a campaign's chances of success on Pinterest, Matthew Yeoman writes. Yeoman reviews the merits and methods behind creating better Promoted Pins, using Pinterest messaging and making better use of the Pinterest Analytics dashboard. SmartBrief/SmartBlog on Social Media (12/4)
Share: LinkedInTwitterFacebookGoogle+Email
Solar City launches custom social app
Solar City is hoping to win new customers with an application that takes cues from Instagram and Uber. MySolarCity lets owners of solar homes post and share photos of their houses with one another, track technicians and monitor energy usage. The Washington Post (tiered subscription model)/Innovations blog (12/4)
Share: LinkedInTwitterFacebookGoogle+Email
The ROI of Privacy with TRUSTe Solutions
Investment in a Data Privacy Management Platform can deliver significant, positive financial returns for corporate bottom lines. The "Total Economic Impact (TEI) of TRUSTe" Study explains how Forrester Analysts calculated a 151% ROI for TRUSTe customers. Download the study now.

Marketer Moments
Bermuda tourism gets social media boost
Bermuda's tourism bureau has hired social media influencers and partnered with publications such as Travel Leisure to share content about the island in an effort to boost tourism. A Google poll shows that 64% of affluent travelers go online to find vacation inspiration. The New York Times (tiered subscription model) (12/3)
Share: LinkedInTwitterFacebookGoogle+Email
Toyota to donate car seats in #BuckleUpForLife campaign
Toyota says it will donate 10 car seats for every Twitter and Instagram photo post with the hashtag #BuckleUpForLife through the end of the year. The program, in partnership with Cincinnati Children's Hospital Medical Center, seeks to raise awareness of car-seat safety. Adweek (12/3)
Share: LinkedInTwitterFacebookGoogle+Email
Business Tips and Advice
Sponsored Links from American Express OPEN on
Click here to learn more about Featured Content
Platform News
Google to offer product versions aimed at children
YouTube and Chrome are expected to be among the products that Google will be modifying in special versions next year designed for the 12-and-under set. "We expect this to be controversial," Google Vice President of Engineering Pavni Diwanji says. USA Today (12/3)
Share: LinkedInTwitterFacebookGoogle+Email
Measurement Matters
A guide to Google Analytics for tracking social campaigns
Measuring return on investment for social media campaigns can be done through Google Analytics by creating custom segments, parsing out social media users and analyzing the resulting data. This article offers a step-by-step guide. (12/3)
Share: LinkedInTwitterFacebookGoogle+Email
Social Shareable
Belarus rolls out the world's biggest truck
The Belaz 75710 is the biggest dump truck in the world -- a 26-foot-tall colossus capable of hauling up to 450 tonnes. Its creators say it could be useful in the mining industry. BBC (12/4)
Share: LinkedInTwitterFacebookGoogle+Email
Who's Hiring?
Position TitleCompany NameLocation
Sr. Analyst Network AnalysticsAmerican AirlinesFort Worth, TX
Click here to view more job listings.
If you go to a BBQ or a bar, you can't take your solar panels with you. ... The next best thing is to take out your phone."
-- SolarCity's Peter Rive, as quoted in The Washington Post's Innovations blog
Share: LinkedInTwitterFacebookGoogle+Email
 Andy Sernovitz, Editor at Large
Andy Sernovitz is the New York Times best-selling author of "Word of Mouth Marketing: How Smart Companies Get People Talking" and the blog "Damn, I Wish I'd Thought of That!" He runs, where marketers and entrepreneurs learn to be great at word of mouth marketing, and, the community for social media leaders at the world's greatest brands.
Subscriber Tools
Please contact one of our specialists for advertising opportunities, editorial inquiries, job placements, or any other questions.
Editor:  Ambreen Ali
Managing Editor:  Stephen Yusko
Contributing Editor:  Ben Whitford
Advertising:  Dena Malouf
Jobs Contact:  Elizabeth Stack

Download the SmartBrief App  iTunes / Android
iTunes  Android
Mailing Address:
SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004
© 1999-2014 SmartBrief, Inc.®
Privacy policy |  Legal Information


Posted by: "SmartBrief on Social Business" <>
Reply via web post Reply to sender Reply to group Start a New Topic Messages in this topic (1)
Red Democratica 10 years "On line" (1998-2008)!
Boletin Diario :
Foro Debate :

Ahora en FACEBOOK : Red Democratica


Celebrando 10 anos "On Line"..2009

Keep the candle burning

I have a dream

Informacion : Http://

Para enviar un message , enviar a:
Para suscribirse al Forum , enviar un mensaje a :
Para salir del Forum, enviar un mensaje en blanco :



No comments:

Post a Comment